google.ads.googleads.v23.enums.CustomerAcquisitionOptimizationModeEnum.CustomerAcquisitionOptimizationMode
*/
class CustomerAcquisitionOptimizationMode
{
/**
* Not specified.
*
* Generated from protobuf enum UNSPECIFIED = 0;
*/
const UNSPECIFIED = 0;
/**
* Used for return value only. Represents value unknown in this version.
*
* Generated from protobuf enum UNKNOWN = 1;
*/
const UNKNOWN = 1;
/**
* The mode is used when campaign is optimizing equally for existing and new
* customers, which is the default value.
*
* Generated from protobuf enum TARGET_ALL_EQUALLY = 2;
*/
const TARGET_ALL_EQUALLY = 2;
/**
* The mode is used when campaign is bidding higher for new customers than
* existing customer.
*
* Generated from protobuf enum BID_HIGHER_FOR_NEW_CUSTOMER = 3;
*/
const BID_HIGHER_FOR_NEW_CUSTOMER = 3;
/**
* The mode is used when campaign is only optimizing for new customers.
*
* Generated from protobuf enum TARGET_NEW_CUSTOMER = 4;
*/
const TARGET_NEW_CUSTOMER = 4;
private static $valueToName = [
self::UNSPECIFIED => 'UNSPECIFIED',
self::UNKNOWN => 'UNKNOWN',
self::TARGET_ALL_EQUALLY => 'TARGET_ALL_EQUALLY',
self::BID_HIGHER_FOR_NEW_CUSTOMER => 'BID_HIGHER_FOR_NEW_CUSTOMER',
self::TARGET_NEW_CUSTOMER => 'TARGET_NEW_CUSTOMER',
];
public static function name($value)
{
if (!isset(self::$valueToName[$value])) {
throw new UnexpectedValueException(
sprintf(
'Enum %s has no name defined for value %s', __CLASS__, $value
)
);
}
return self::$valueToName[$value];
}
public static function value($name)
{
$const = __CLASS__ . '::' . strtoupper($name);
if (!defined($const)) {
throw new UnexpectedValueException(
sprintf(
'Enum %s has no value defined for name %s', __CLASS__, $name
)
);
}
return constant($const);
}
}