$product):
$rank = $index + 1;
$name = $product['name'] ?? 'Untitled product';
$image = $product['image_url'] ?? '';
$url = $product['retailer_url'] ?? '#';
$cons = is_array($product['cons'] ?? null) ? $product['cons'] : [];
$pros = is_array($product['pros'] ?? null) ? $product['pros'] : [];
$problemTitle = $cons[0] ?? ('Choosing the right ' . strtolower($subcategory));
$problemCopy = $product['tradeoff_note'] ?? ($cons[1] ?? ($product['summary_short'] ?? ''));
$solutionTitle = $product['why_short'] ?? ($product['best_for'] ?? 'A better fit');
$solutionCopy = $product['why_it_stands_out'] ?? ($product['summary_short'] ?? '');
?>